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Salesforce CDP

Salesforce CDP

Rebranded

San Francisco, California, United States · Founded 2020

10001+ employees · CRM

Sourced & current · updated Jul 6, 2026Website

Salesforce's customer data platform product that evolved into Salesforce Data Cloud — a real-time data lakehouse unifying customer data across the entire Salesforce ecosystem.

Where they sit

Stack tier: Core Platforms (S)

Customer Data PlatformIdentity Resolution

Evolved into Salesforce Data Cloud, now the foundational real-time data lakehouse layer powering the entire Salesforce platform and Agentforce AI ecosystem

Ownership

Parent: Salesforce

Competitors

In their space

Pre-call brief from ATDb — sourced from the live database, current as of Jul 6, 2026. Not a static screenshot.