Salesforce CDP
RebrandedSan Francisco, California, United States · Founded 2020
CRM
Sourced & current · updated Aug 22, 2026Website
Salesforce's customer data platform product that evolved into Salesforce Data Cloud — a real-time data lakehouse unifying customer data across the entire Salesforce ecosystem.
Where they sit
Stack tier: Core Platforms (S)
Customer Data PlatformIdentity Resolution
A leading enterprise CDP and real-time data lakehouse, deeply embedded within the Salesforce ecosystem and positioned as the data foundation for AI-driven customer engagement via Agentforce.
Ownership
Parent: Salesforce