Nanigans

Acquired

Boston, Massachusetts, United States · Founded 2010

51-200 employees · ~$40M

Sourced & current · updated Jun 23, 2026Website

Nanigans was a performance advertising platform specializing in Facebook and Instagram ad optimization before being acquired by Skai (formerly Kenshoo) in 2020.

Where they sit

Stack tier: Infrastructure & Data (B)

Marketing AnalyticsDemand Side Platform (DSP)Performance Marketing

A leading Facebook Marketing Partner and performance advertising platform before being absorbed into Sprinklr in 2020

Ownership

Parent: Sprinklr

Competitors