M
Marketo
RebrandedSan Jose, California, United States · Founded 2006
1001-5000 employees · $107M
Leading marketing automation platform acquired by Adobe in 2018, providing engagement marketing software for B2B and B2C marketers.
Where they sit
Stack tier: Ecosystem Services (A)
Attribution & AnalyticsMarketing CloudMarketing PlatformMarketing Automation
A top-tier enterprise marketing automation platform within Adobe Experience Cloud, particularly dominant in B2B marketing automation for mid-market and enterprise organizations.
Ownership
Parent: Adobe