Infobip
A single platform for omnichannel customer engagement — connecting businesses to customers across every major messaging channel with global carrier-grade reach and enterprise-grade reliability.
Last updated Oct 23, 2026 by ATDb automated enrichment
AI-drafted from public sources1 source cited
At a glance
- Employees
- 5001-10000
- Funding
- $500M+
- Revenue
- $1B+
About
One of the largest global CPaaS providers with direct carrier connections worldwide, competing with Twilio, Vonage, and Sinch
Infobip is a leading global cloud communications platform founded in 2006 and headquartered in Vodnjan, Croatia. The company provides a comprehensive omnichannel customer engagement suite that enables enterprises to communicate with their customers via SMS, RCS, WhatsApp, Viber, email, voice, push notifications, and live chat. Its platform spans connectivity, customer engagement, and customer support, serving over 70% of the global population through direct operator connections across more than 60 countries. For marketers and advertisers, Infobip is a critical infrastructure layer enabling personalized, data-driven customer communications at scale. Its Moments product is a customer engagement hub that allows brands to orchestrate multichannel marketing campaigns, automate customer journeys, and deliver targeted messaging based on behavioral data. The platform is widely used for promotional messaging, transactional alerts, loyalty programs, and conversational marketing — making it a significant player in the marketing technology ecosystem. Infobip serves over 2,000 enterprise customers globally, including major financial institutions, retailers, telecoms, and technology companies. The company has grown organically and through acquisitions, including the purchase of Peerless Network and OpenMarket, significantly expanding its reach in North America. With a valuation exceeding $1 billion following a 2021 funding round, Infobip is one of the largest privately held CPaaS (Communications Platform as a Service) providers in the world.
Business model
SaaS / Usage-based CPaaS
Target market
Enterprise
What they offer
Moments
Omnichannel customer engagement hub for orchestrating marketing campaigns and automated customer journeys across SMS, email, WhatsApp, and more
Conversations
Cloud contact center solution enabling customer support across digital channels with AI-assisted agent tools
Answers
AI-powered chatbot builder for automating customer interactions on messaging channels
People
Customer data platform (CDP) for building unified customer profiles and segmenting audiences for targeted communications
Infobip SMS API
Programmable SMS API for sending and receiving messages globally with high deliverability
WhatsApp Business API
Enterprise access to WhatsApp messaging for customer notifications, support, and marketing
Email API
Scalable email delivery infrastructure for transactional and marketing emails
Voice
Programmable voice calls, IVR, and text-to-speech capabilities for customer communications
RCS Business Messaging
Rich Communication Services messaging enabling branded, interactive messages on Android devices
Viber for Business
Business messaging over the Viber platform for customer engagement in markets where Viber is popular
Key features
Use cases
Customer segments
Tech & specs
Technology stack
Security & compliance
Deployment
API
Yes
- 2006 · Founded