I
IAB (Interactive Advertising Bureau)
New York, New York, United States · Founded 1996
51-200 employees
The Interactive Advertising Bureau (IAB) is the leading trade association for the digital advertising and marketing industry, setting standards, conducting research, and advocating for the ecosystem.
Where they sit
Stack tier: Core Platforms (S)
Privacy & Consent ManagementVerification & MeasurementProgrammatic Platform
The dominant and most recognized trade association in the digital advertising industry, serving as the primary standards-setting and advocacy body for the global AdTech ecosystem.
Ownership
Subsidiaries