HYPR eliminates passwords from the enterprise by providing secure, phishing-resistant authentication using biometrics and cryptographic keys, reducing security risks while improving user experience.
Last updated Feb 8, 2026
Leader in passwordless authentication and identity security solutions for enterprises
HYPR is a cybersecurity company specializing in passwordless authentication solutions, not an AdTech company. Founded in 2014, HYPR provides enterprise-grade authentication technology that eliminates passwords by using biometric authentication, cryptographic keys, and mobile devices to verify user identity. The company's platform enables organizations to secure access to applications, systems, and data while improving user experience and reducing security risks associated with password-based authentication. HYPR serves enterprises across various industries including financial services, healthcare, retail, and government sectors. The company has positioned itself as a leader in the passwordless authentication market, which addresses the growing need for stronger security measures beyond traditional passwords. While HYPR is not part of the advertising technology ecosystem, it plays a critical role in the broader cybersecurity and identity management space, helping organizations comply with zero-trust security frameworks and modern authentication standards.
Passwordless multi-factor authentication platform using biometrics and FIDO standards
Risk-based authentication that adapts security requirements based on user behavior and context
Centralized management console for authentication policies and user access