BCW (Burson Cohn & Wolfe)

Rebranded

New York, New York, United States · Founded 2018

5001-10000 employees

Sourced & current · updated Jul 22, 20261 of 4 facts verified

BCW (Burson Cohn & Wolfe) was WPP's PR network formed 2018 from the merger of Burson-Marsteller + Cohn & Wolfe. Merged with Hill & Knowlton on July 1, 2024 to form Burson. BCW brand retired.

Where they sit

Stack tier: Ecosystem Services (A)

Marketing Agency

One of the world's largest PR agency networks under WPP, competing at the top tier of global communications alongside Edelman and Weber Shandwick before being consolidated into Burson in 2024.

Competitors