Adelphic
AcquiredCambridge, Massachusetts, United States · Founded 2010
51-200 employees · N/A
Sourced & current · updated Jul 16, 2026Website
Adelphic was a demand-side platform (DSP) offering programmatic advertising solutions for TV and digital media before being acquired by Viant Technology in 2017.
Where they sit
Stack tier: Core Platforms (S)
Demand Side Platform (DSP)Video Advertising PlatformProgrammatic Platform
Mid-tier independent DSP known for cross-device and people-based programmatic buying before acquisition by Viant Technology
Ownership
Parent: Viant