Patrick Harris

Patrick Harris is a prominent figure in the connected television and streaming advertising space, best known for leading Roku's international advertising and partnerships expansion. As one of the key executives helping brands and agencies navigate the shift from linear TV to streaming, Harris has been instrumental in building Roku's advertiser relationships and evangelizing the platform's data-driven, audience-first approach to CTV advertising across global markets. His career has spanned major digital and streaming media organizations, giving him a broad perspective on the convergence of technology, content, and advertising. Prior to his international role at Roku, Harris held senior positions focused on advertiser and agency partnerships, helping to position Roku as a leading destination for brand-safe, measurable video advertising in the streaming era. His work has contributed to the broader industry conversation around audience targeting, measurement, and the future of TV advertising. Harris is a recognized voice in the AdTech and media industry, frequently appearing at conferences and in trade press to discuss topics such as CTV growth, streaming monetization, and the evolving relationship between advertisers and streaming platforms. His international remit at Roku reflects the company's ambitions to scale its advertising business well beyond the United States.

Last updated Jul 10, 2026 by ATDb automated enrichment · Connections updated Jul 13, 2026