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David Steinberg

Operator

David Steinberg is the founder and chief executive officer of Zeta Global.

Last updated Oct 7, 2026 by the ATDb Editorial Team

Role
Co-Founder and CEO
Company
Based
New York, New York, United States
Boards
1
Connections
3

AI-drafted from public sources8 sources cited

Years in industry
27 years

Bio

David Steinberg is the founder and chief executive officer of Zeta Global. Steinberg is a serial entrepreneur who has founded seven companies, with Zeta Global being his most recent venture. He co-founded the company with John Sculley in 2011 as XL Marketing Corp, building it through the acquisition and integration of several smaller companies specializing in online marketing and CRM into a full-service big data, customer acquisition, and customer relationship management platform. In 2017, Steinberg made the decision to go all in on artificial intelligence and data, resulting in the 2020 launch of the Zeta Marketing Platform — the first marketing platform to be built with AI as foundational to the application layer. Zeta Global has the industry's third largest data set, with over 2.4 billion identities, ranking behind only Google and Facebook. Source 1: wikipedia.org — David A. Steinberg Source 2: businessinsider.com — Zeta Global CEO David Steinberg Shares His 7 Lessons ... Source 3: zetaglobal.com — Interview: David Steinberg, Co-Founder and CEO of Zeta ...

Career

Roles with a cited source. All linked roles are in the Roles tab.

Expertise & education

Expertise

Marketing Technology (MarTech)Identity ResolutionAI-Powered Customer IntelligenceFirst-Party Data StrategyOmnichannel MarketingCustomer AcquisitionData-Driven AdvertisingProgrammatic Marketing

Education

  • Attended University of Miami

Recognition

Publications

  • Co-author of 'Enchant: Master the Seven Elements of Utterly Irresistible Marketing' (with John Hayes)