David Shim
David Shim is the Founder & CEO of Read AI, bringing to the role a deep background in data intelligence and measurement built across his career in AdTech. He previously founded Placed, a pioneering mobile location measurement platform, and served as VP of Location Measurement at Snap Inc. His work across these ventures established him as a leading voice in how data signals can be applied responsibly to drive business outcomes.
Last updated Jun 11, 2026 by ATDb automated enrichment
- Years in industry
- 15 years
Bio
David Shim is the Founder & CEO of Read AI, bringing to the role a deep background in data intelligence and measurement built across his career in AdTech. He previously founded Placed, a pioneering mobile location measurement platform, and served as VP of Location Measurement at Snap Inc. His work across these ventures established him as a leading voice in how data signals can be applied responsibly to drive business outcomes.
Career
VP, Location Measurement
Snap Inc. · 2017-2019
Founder & CEO
Placed · 2011-2017
Expertise & education
Expertise
Education
- University of Washington
Speaking topics
Recognition
Notable achievements
- Founded Placed, one of the first mobile location measurement platforms, which was acquired by Snap Inc. in 2017
- Built and scaled location measurement capabilities at Snap Inc. as VP of Location Measurement following the Placed acquisition
- Founded Read AI, an AI-powered meeting intelligence and productivity platform, applying data intelligence principles from AdTech to enterprise workflows
Awards
Publications
- Various bylines and contributed articles on location data and mobile measurement in AdExchanger and industry trade press