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Ciarán Norris

Thought Leader

Ciarán Norris is one of Europe's most recognised voices at the intersection of AdTech and data privacy, with a career spanning agency strategy, publisher monetisation, and programmatic technology. He is particularly known for translating complex regulatory frameworks — especially GDPR and ePrivacy — into actionable guidance for AdTech practitioners, helping organisations navigate consent management, lawful basis for processing, and the practical implications of third-party cookie deprecation on programmatic supply chains. Norris has held senior roles across both agency and technology sides of the industry, giving him a rare dual perspective on how privacy regulation affects buyers, sellers, and the intermediary infrastructure connecting them. At Hybrid Theory, he serves as Chief Privacy Officer, overseeing compliance strategy and advising on privacy-safe targeting approaches including contextual intelligence and first-party data activation. His earlier career included significant time at Mindshare and other major industry organisations where he developed expertise in digital strategy and emerging media. A frequent speaker and commentator, Norris has contributed to industry debates on topics including the IAB Europe Transparency and Consent Framework, alternative identity solutions, and the evolving role of the DPO within AdTech businesses. He is regarded as a thought leader who combines legal literacy with deep operational knowledge of how programmatic advertising actually functions, making him a credible bridge between compliance teams and engineering or commercial functions.

Last updated Jun 24, 2026 by ATDb automated enrichment · Connections updated Jun 29, 2026

Role
Chief Privacy Officer
Based
London, United Kingdom
Connections
2
Years in industry
18 years

Bio

Ciarán Norris is one of Europe's most recognised voices at the intersection of AdTech and data privacy, with a career spanning agency strategy, publisher monetisation, and programmatic technology. He is particularly known for translating complex regulatory frameworks — especially GDPR and ePrivacy — into actionable guidance for AdTech practitioners, helping organisations navigate consent management, lawful basis for processing, and the practical implications of third-party cookie deprecation on programmatic supply chains. Norris has held senior roles across both agency and technology sides of the industry, giving him a rare dual perspective on how privacy regulation affects buyers, sellers, and the intermediary infrastructure connecting them. At Hybrid Theory, he serves as Chief Privacy Officer, overseeing compliance strategy and advising on privacy-safe targeting approaches including contextual intelligence and first-party data activation. His earlier career included significant time at Mindshare and other major industry organisations where he developed expertise in digital strategy and emerging media. A frequent speaker and commentator, Norris has contributed to industry debates on topics including the IAB Europe Transparency and Consent Framework, alternative identity solutions, and the evolving role of the DPO within AdTech businesses. He is regarded as a thought leader who combines legal literacy with deep operational knowledge of how programmatic advertising actually functions, making him a credible bridge between compliance teams and engineering or commercial functions.

Career

  • Head of Digital

    Mindshare

  • Senior Digital Strategy Role

    Various Agency/AdTech firms

Expertise & education

Expertise

GDPR ComplianceConsent Management PlatformsProgrammatic AdvertisingThird-Party Cookie DeprecationIAB Transparency and Consent Framework (TCF)Privacy-Safe TargetingFirst-Party Data StrategyIdentity Resolution

Speaking topics

GDPR and programmatic advertising complianceConsent management and the IAB TCFThird-party cookie deprecation and identity alternativesPrivacy-safe contextual targetingThe role of the DPO in AdTech organisations

Recognition

Notable achievements

  • Served as Chief Privacy Officer at Hybrid Theory, one of the few dedicated CPO roles within a mid-sized AdTech firm in Europe
  • Recognised contributor to industry discourse on GDPR's practical impact on programmatic advertising and consent frameworks
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