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Adam Soroca

Operator

Adam Soroca served as Chief Product Officer at Magnite, the independent sell-side advertising platform, from 2021 until April 2026, when he stepped down (he had joined via the SpotX acquisition and remained an advisor through mid-May 2026). Earlier he spent roughly a decade at Rubicon Project, which merged with Telaria to form Magnite, and he co-founded the mobile-advertising company Jumptap.

Last updated Sep 26, 2026 by ATDb automated enrichment

In the news
Role
Former Chief Product Officer, Magnite
Based
New York, New York, United States
Connections
4

AI-drafted from public sources9 sources cited

Years in industry
20 years

Bio

Adam Soroca served as Chief Product Officer at Magnite, the independent sell-side advertising platform, from 2021 until April 2026, when he stepped down (he had joined via the SpotX acquisition and remained an advisor through mid-May 2026). Earlier he spent roughly a decade at Rubicon Project, which merged with Telaria to form Magnite, and he co-founded the mobile-advertising company Jumptap.

Career

Roles with a cited source. All linked roles are in the Roles tab.

Expertise & education

Expertise

Programmatic AdvertisingSupply-Side Platforms (SSP)Mobile AdvertisingBuy-Side StrategyProduct ManagementAd Marketplace ArchitecturePublisher MonetizationConnected TV (CTV) Advertising

Speaking topics

Programmatic advertising and SSP strategyMobile advertising innovationPublisher monetizationAdTech consolidation and M&A integrationConnected TV and streaming advertising

Recognition

Notable achievements

  • Served as Chief Buyer Officer at Rubicon Project for over a decade, helping scale one of the industry's largest independent SSPs by building robust buy-side relationships and products
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