News
21,291 articles covering the AdTech ecosystem
Hoorae returns to Issa Rae’s web series roots with “Screen Time” microdrama
Too much screen time can be a dangerous thing, and Hoorae is taking that idea literally. The media company led by actor, writer, and producer Issa Rae has announced a partnership with TikTok. Together, the two companies are diving into the world of microdramas. Beginning with a project titled Screen Time, Hoorae will produce short-form web series that will launch on TikTok and its companion app PineDrama. Visit Tubefilter for more great stories.
NAB Show wants to be the meeting ground for creators and legacy entertainment: “These two segments have so much to offer each other right now”
Back in 2024, the National Association of Broadcasters recognized the importance of content creators by carving out a dedicated gathering place for them at its longtime annual trade event, NAB Show. That place, called the Creator Lab, was designed as a “dedicated experience to foster collaboration, learning and networking through panels, workshops, fireside chats and […] Visit Tubefilter for more great stories.
Regal Cineworld Launches First-of-Its-Kind ChatGPT Moviegoing App in U.S. (EXCLUSIVE)
Regal Cineworld is rolling out a new AI-powered moviegoing tool, becoming the first major exhibitor to launch a dedicated app within ChatGPT aimed at streamlining film discovery and ticket purchases. The app, developed in partnership with The Boxoffice Company, allows users to ask conversational prompts — such as what’s playing nearby or showtimes for specific […]
Chris Brown & Casey Soulies
The ownership team at Greenhaus has expanded to five with the naming of Chris Brown and Casey Soulies as partners.
Revolving Door Roundup: CNN Names Alex MacCallum COO
CNN names new COO and other moves from around the news industry.
Watch the newest commercials from Dave & Buster’s, Apple TV, Underdog and more
A scene from the new Apple TV series “Margo’s Got Money Troubles.”
YouTuber Jesser Launches Parent Company, Preps Business Expansion
The media company, which generates an eight-figure revenue, has content and product debuts coming later this year.
Ahold Delhaize USA expands digital payment options
A pilot with payments processor Fiserv will let customers of The Giant Company, Giant Food and Stop & Shop pay directly from their banks.
The Friday Checkout: Grocery industry hits back at electronic shelf label controversy
Amid lawmakers’ concerns about digital shelf tags, FMI — the Food Industry Association is defending the technology as a tool that retailers aren’t using for “surge pricing.”
Grocery price growth cools as overall inflation surges
Grocery inflation came in at a calmer annual rate in March than during the prior month, but prices for meat, produce and coffee continued to accelerate.
The Weekly Closeout: Reebok returns to hockey, Nordstrom Local expands
The athletics retailer is reentering the category through a deal with Wholesale Sports. Meanwhile, the department store is growing its footprint in California.
REI’s first full-time employee, longtime CEO Jim Whittaker dies
Whittaker was REI’s second CEO and was also the first American to summit Mount Everest.
Wacoal America CEO retires
Mitchell Kauffmann will remain on the intimates brand's board as an adviser and President James Wheatley was tapped as his successor.
Dollar General bets on beauty with savings event
The discount retailer, which recently reported strong Q4 earnings results, is adding to a broader effort to become a beauty destination.
Richard Baker subpoenaed for communications with ex-Saks Global CEO Marc Metrick
A committee of unsecured creditors says the Saks Global executive chairman has rebuffed requests for information as part of the luxury retailer’s bankruptcy.
WPP hires chief transformation officer to drive Cindy Rose's Elevate28
She joins from The Estée Lauder Companies and will be responsible for designing, implementing and embedding the operations that underpin WPP’s three-year growth plan.
Giffgaff, ITV, Paddy Power and Rightmove among top brands speaking at Media 360
Two-day conference includes sessions with broadcaster Grace Dent and Alastair Campbell from The Rest Is Politics.
Sue Higgs exits mFuse
Higgs was executive creative director at the agency.
Marketers on the Move: Hires and Exits at Babylist, OpenAI, McDonald’s, and more
A weekly roundup of the biggest U.S. and global brand leadership appointments.
Email delivers ROI, but many teams still can’t prove it
Email is crucial to business success, but many marketers still struggle to measure ROI and make the case for more investment. The post Email delivers ROI, but many teams still can’t prove it appeared first on MarTech.
GIBO WATCH Introduces Breakthrough in AI Filmmaking: Solving Continuity and Context at Scale
GIBO Holdings Ltd. announced a major technological advancement under its GIBO WATCH framework, addressing one of the most critical limitations in AI-generated filmmaking: continuity and contextual consistency across scenes. As AI-generated video production rapidly scales, maintaining visual coherence—such as consistent character appearance, scene transitions, and narrative flow—has emerged as a fundamental challenge. GIBO’s latest proprietary system directly […]
YouTube Premium and YouTube Music Subscription Prices Are Going Up in the U.S.
YouTube Premium subscribers are getting socked with “streamflation”: The Google-owned video giant is hiking prices in the U.S. for its YouTube Premium ad-free plans and YouTube Music — the latest streaming services to ratchet up fees in recent months. The YouTube Premium individual plan is increasing from $13.99 to $15.99/month, while the family plan (up […]
Harley-Davidson resets brand ahead of growth strategy rollout
The motorcycle company gets back to basics in an ad set to Willie Nelson’s “On the Road Again” that will run nationally across broadcast and streaming.
Core Update Done, GSC Bug Fixed, Mueller On Gurus – SEO Pulse via @sejournal, @MattGSouthern
Google's March core update finished rolling out. A Search Console bug inflated impressions for nearly a year. Pichai warns AI will break software security. The post Core Update Done, GSC Bug Fixed, Mueller On Gurus – SEO Pulse appeared first on Search Engine Journal.