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20,380 articles covering the AdTech ecosystem
ChatGPT Surpasses $1 Billion in Annualized Ads Revenue
The milestone underscores how important the business has become to parent company OpenAI.
50 years of Aldi in the US: A timeline
The discounter opened its first stateside store in Iowa in 1976. Here’s a look at key moves by the company over the past half-century.
Albertsons offers higher fuel savings through deal with Chevron
Under an arrangement between the grocer and the fuel company, shoppers can apply rewards from both companies’ loyalty programs toward gas purchases.
Kroger amplifies wellness focus with in-store events and ‘mini-fests’
The grocery company plans to host activities at participating stores throughout September.
Inside Bed Bath & Beyond’s ambitions to transcend retail
A rebrand to Neighborhood Intelligence positions it as “bigger than a retail company.” But a slew of recent acquisitions has drawn skepticism.
Macy’s names senior vice president of creative, production
The retailer is bringing back former staffer Maya Dukes to lead its creative strategy as it executes on its Bold New Chapter strategy.
Nuuly drives Urban Outfitters’ record second-quarter revenue
The subscription rental service increased its average active subscriber count by more than 30% and posted $179 million in net sales.
Target bets on ’90s nostalgia with exclusive Delia’s collection
The assortment offers a fresh take on the brand’s vintage style and includes a version of its famous catalog.
Amelia Dimoldenberg Started ‘Chicken Shop Date’ at a London Youth Club. Now, She’s Giving Back Through Her Own Summer Academy
Amelia Dimoldenberg knows firsthand the impact a youth club can have. In fact, if she didn’t attend one 16 years ago, “Chicken Shop Date” — her viral celebrity talk show that has amassed her nearly 3 million followers and become a cultural touchstone — wouldn’t exist. What started as a column for a youth magazine […]
Chipotle deploys 100 creators for latest ads spotlighting fresh food
This is the first national advertising push from Chief Brand Officer Fernando Machado and Chipotle’s first major work with new agency partner Kids.
Why Dr. Squatch is investing in experiences — not ads — with IShowSpeed
Chief Brand Officer John Ludeke explains why the Unilever brand is betting that it can get Gen Z consumers to create content alongside the top streamer.
How To Restructure Your Marketing Team & Budget For The AI-Search Era
Three role changes and a budget rebalance can move a marketing team from invisible to cited in AI search results, no new headcount required. The post How To Restructure Your Marketing Team & Budget For The AI-Search Era appeared first on Search Engine Journal.
Watch the newest commercials from Starbucks, Long John Silver’s, Tecovas and more
Starbucks celebrates the return of its Pumpkin Spice Latte.
USPS announces 6% rate increase for 2026 peak season
The holiday price bump is set to impact Ground Advantage, Priority Mail and other package shipping services starting Oct. 4.
Best Buy emphasizes expert support with AI shopping assistant
Ask Blue can answer shopping questions or guide users to customer support as needed.
Walmart to build $1.3B fulfillment center in Georgia
The 1.5-million-square-foot automated facility is slated to break ground later this year.
Digital Brand Architects Signs Lifestyle Creators Shannon Hart and Mya’Danielle Smith
Digital Brand Architects has signed prominent lifestyle creators Shannon Hart and Mya’Danielle Smith as part of its ongoing effort to partner with female entrepreneurs who have influential voices and a desire to build businesses. Hart is a registered nurse and lifestyle creator who is married to New York Knicks star Josh Hart and the mother […]
The New Yorker Festival Unveils 2026 Lineup, Featuring Conan O’Brien, Mariska Hargitay, Mahershala Ali, Hannah Einbinder and More
The New Yorker Festival, the magazine’s annual “celebration of culture and ideas,” is happening this year Oct. 23-25 in New York City — and it has tipped the celeb-stocked lineup of speakers for the 2026 edition. The event’s confirmed speakers include: Conan O’Brien, Parker Posey, Aaron Sorkin, Gloria Steinem, Dr. Becky, Colson Whitehead, Pixies, Ethan […]
Chicago Cubs Sets Rom-Com Series ‘Nine Innings to Love’
From stealing bases to stealing hearts, the Chicago Cubs are getting into the content game. The baseball team just announced the upcoming release of “Nine Innings to Love,” a scripted rom-com series that is set to launch on the team’s TikTok account on Sept. 4. The series is inspired by the real-life phenomenon of fans […]
Snapchat’s bid to simplify mobile marketing measurement goes global
Mohegan Sun Online Casino improved its return on ad spend by nearly 90% during a test period for the Unified Attribution capability.
How BetMGM’s Jon Hamm ad strategy is changing with its new creative agency of record
The “Legends Lounge” concept comes a year after Jon Hamm began appearing in BetMGM ads.
Jon Hamm Ad Kicks Off BetMGM’s AOR Partnership With Indie Agency Cape
After two years of successful projects, Cape is officially the betting platform’s agency of record
Cheez-It Brings Game-Day Hot Takes From the Stands to the Couch
Cheez-It's new creative direction centers on college football culture.
Snickers Says Even Your AI Chatbot Isn’t Itself When It’s Hungry
Snickers and BBDO have created two films that demonstrate AI acting unlike itself