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Schema For AI Citations: How To Become A Trusted Source via @sejournal, @lorenbaker

Schema is not a magic ranking switch. Loren Baker explains how consistent structured data strengthens entity trust across local, ecommerce, and author-driven content. The post Schema For AI Citations: How To Become A Trusted Source appeared first on Search Engine Journal.

WordPress Announces A Proactive Security Initiative via @sejournal, @martinibuster

WordPress announced an initiative to scale security as AI makes it easier for criminal to find and exploit vulnerabilities. The post WordPress Announces A Proactive Security Initiative appeared first on Search Engine Journal.

Does the success of Dish from Waitrose prove branded entertainment works?

The Campaign Podcast dives into why brands are investing in branded entertainment, like podcasts, to reach audiences.

McCain launches UK media review

Review follows pitch for its Strong Roots brand last year.

Ex-Audioboom, DMG and Adelicious execs launch creator media company

Company aims to provide advertisers a single point of access to creators and their audience.

Alzheimer’s Society releases follow-up film to ‘A personal appeal’

New Commercial Arts created the campaign.

Melissa Robertson joins social impact consultancy Think Beyond

She has been asked to help grow the business.

The Mission Group merges Bray Leino and Krow into single brand

The Krow name will disappear as the agency comes under the Bray Leino brand.

OpenAI’s ad business reaches $1bn revenue run rate as it expands self-service access

ChatGPT Ads trial in the UK started in June.

Campaign Audio Advertising Awards 2027 opens for entries

First entry deadline is Thursday 15 October.

Go.Compare renews sponsorship for This Morning

Deal secured by Hearts United.

What most businesses get wrong about succession

Other than not taking the Logan Roy approach, and instead focusing on the right strategy, timing, balance and personal dynamics, let's not forget to add a horizontal perspective to the traditionally vertical one.

Sony Bolsters Ads Business with FAST Offering on PS5

Japanese tech giant Sony, owner of major TV and film production business Sony Pictures Entertainment, has been noted for its decision to stick to an "arms dealer" role in the streaming wars. While many other players in the TV and film space spun up their own streaming services in order to directly monetise the content Read More

USA TODAY FAST Channel to Stream Fox First Run’s “Battleground Midterms” with S.E. Cupp & Bill Anderson

USA TODAY FAST Channel, programmed and operated by VideoElephant FAST Managed Services, streamed Fox First Run’s Battleground Midterms with S.E. Cupp and Bill Anderson on Monday, August 31. USA TODAY’s FAST channel was the only non-Fox-related channel to carry the [...] The post USA TODAY FAST Channel to Stream Fox First Run’s “Battleground Midterms” with S.E. Cupp & Bill Anderson appeared first on ExchangeWire.com.

Nex - Living Rooms - 30s

Jaylen Brown and the Moment of Truth

The NBA superstar made history with the launch of his 741 sneaker brand. But after his landmark season and shocking trade, both are facing a defining moment.

The hidden costs distorting your AI ROI

Integration, oversight, data preparation, and displaced work can turn an impressive AI productivity gain into a much smaller financial return. The post The hidden costs distorting your AI ROI appeared first on MarTech.

TBWA\Chiat\Day New York CEO Emily Wilcox exits

After nearly two years leading the agency, Wilcox will be “taking some time to explore what’s next” following her planned Oct. 1 departure.

15 agency reviews to know about

H&R Block, PepsiCo, Dave’s Hot Chicken and Alaska Air Group are just some of the names currently in the midst of reviews.

Small agencies benefit from fewer layers—how many you can really eliminate

Agency leaders from Omnicom, Six+One and more discuss which staff layers they need to be successful.

ADWEEK’s 2026 Brand Genius Winners Are Changing Their Industries With Creativity and Resilience

The brands and leaders seeing what others haven't even imagined yet.

TikTok for Business Partners With ADWEEK on Fastest Growing Agencies 2026

The social app will serve as this year's presenting sponsor, with a special event at ADWEEK House: Advertising HQ.

ADWEEK Brand Advantage: B2B Brands Break Out of the Office Onto the Field

Enterprise brands like SAS and Salesforce are increasingly reaching business decision-makers through sports, culture, and creators.

Cracking The In-Store Attribution Code In Influencer Marketing

Recommendations always hit better when they come from someone you trust, rather than a stranger. Which is why creator marketing platform Hummingbirds puts community at the center of its strategy. “You need local people to influence local people,” says Emily Steele, the company’s CEO and co-founder, on this week’s episode of AdExchanger Talks. That sentiment […] The post Cracking The In-Store Attribution Code In Influencer Marketing appeared first on AdExchanger.