Agency Leadership Reshuffles & Major Media Account Win
AISep 26 — Sep 27, 2026
The AdTech sector saw significant organizational changes across major holding companies, with leadership transitions at Automattic, WPP, and Publicis Connected Media UK, while Publicis Groupe secured a major global media account win against Omnicom for PepsiCo.
Category Spotlights
6 changes
Multiple leadership changes across holding companies signal strategic repositioning, alongside McCann's merger with FP7 and MullenLowe reshaping the competitive landscape.
1 change
Publicis Groupe's capture of PepsiCo's global media account from incumbent Omnicom represents a significant competitive victory in the media buying space.