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Yahoo Advertising

New York, New York, United States · Founded 1995

5001-10000 employees

Sourced & current · updated Jul 13, 2026

Yahoo's advertising platform offering display, native, search, and video advertising solutions across Yahoo's owned and operated properties and partner networks.

Where they sit

Stack tier: Core Platforms (S)

Contextual AdvertisingIdentity ResolutionProgrammatic Platform

Major full-stack ad tech platform and premium publisher with a scaled DSP, SSP, and first-party identity solution, competing in the top tier of open web programmatic advertising.

Ownership

Parent: Yahoo

Subsidiaries

Competitors

Pre-call brief from ATDb — sourced from the live database, current as of Jul 13, 2026. Not a static screenshot.