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Brief
Revive Adserver

Revive Adserver

Free, self-hosted ad serving platform that gives publishers and advertisers complete control over their ad operations and data without recurring licensing fees.

revive-adserver.comFounded 2013

Last updated May 10, 2026 by the ATDb Editorial Team

Industry
Ad Serving
Business Model
Open Source
Target Market
SMB
API Available
Yes
Market Position

Leading open-source ad server solution for small to medium-sized publishers

Overview

Revive Adserver is an open-source ad serving platform that evolved from the OpenX Source project (formerly phpAdsNew and OpenAds). It provides a free, self-hosted solution for publishers, advertisers, and ad networks to manage and deliver digital advertising campaigns. The platform enables users to serve display ads, track impressions and clicks, and manage multiple advertisers and websites from a single interface. Revive Adserver is particularly popular among small to medium-sized publishers and organizations that prefer to maintain control over their ad serving infrastructure rather than relying on third-party hosted solutions. As an open-source project, Revive Adserver occupies a unique position in the AdTech ecosystem by offering a cost-effective alternative to commercial ad servers. The software is maintained by a community of developers and is available for free download, though commercial support and hosting services are offered through various third-party providers. The platform supports various ad formats including banners, video, and mobile ads, and includes features for targeting, reporting, and campaign management. While it may not have the advanced programmatic capabilities of enterprise-level ad servers, it remains a viable solution for organizations seeking basic to intermediate ad serving functionality with full data ownership.

Products & Features

Revive Adserver

Core open-source ad serving platform for managing, delivering, and tracking digital advertising campaigns across websites and applications

Key Features
Banner and display ad managementCampaign scheduling and deliveryTargeting options (geographic, time-based, browser, etc.)Comprehensive reporting and statisticsMulti-advertiser and multi-website supportVideo ad supportMobile ad servingZone-based ad placementInventory forecastingEmail reportingPlugin architecture for extensions
Use Cases
Small to medium-sized publishers managing direct ad salesWebsite networks requiring centralized ad managementOrganizations wanting to monetize internal trafficAd agencies managing campaigns for multiple clientsEducational institutions and non-profits with advertising needsCompanies transitioning from paid ad servers to reduce costs
Customer Segments
Small to medium-sized publishersDigital media companiesAd networksWeb agenciesNon-profit organizationsEducational institutionsCorporate websites with advertising inventory
Connections

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