Mediasmart
Self-serve mobile programmatic platform that enables advertisers to manage and optimize mobile ad campaigns with advanced targeting, real-time bidding, and transparent reporting for user acquisition and re-engagement.
Last updated May 11, 2026 by the ATDb Editorial Team
- Industry
- Mobile Programmatic Advertising / DSP
- Business Model
- SaaS
- Target Market
- Mid-Market, Enterprise
- Employee Count
- 51-200
- Funding
- $2.5M
- API Available
- Yes
European-focused mobile DSP with strong presence in Spain and Latin America
Mediasmart is a mobile-first programmatic advertising platform that provides a self-serve Demand-Side Platform (DSP) for advertisers and agencies. Founded in Spain, the company specializes in mobile advertising technology, enabling brands and performance marketers to plan, execute, and optimize mobile ad campaigns through real-time bidding and advanced targeting capabilities. The platform focuses on both user acquisition and re-engagement campaigns, offering tools for creative optimization, audience segmentation, and cross-device targeting. Mediasmart operates in the competitive mobile programmatic advertising space, positioning itself as an accessible DSP solution that combines automation with hands-on campaign management capabilities. The company has established itself in European and Latin American markets, offering support for various mobile ad formats including display, video, and native advertising. Mediasmart's technology emphasizes transparency, real-time optimization, and data-driven decision-making for mobile marketers seeking to maximize their return on ad spend.
Self-Serve DSP
Demand-side platform for planning, buying, and optimizing mobile programmatic campaigns with real-time bidding capabilities
Creative Studio
Tools for creating and optimizing mobile ad creatives across multiple formats
Audience Targeting
Advanced audience segmentation and targeting capabilities including behavioral, contextual, and location-based targeting
Campaign Analytics
Real-time reporting and analytics dashboard for campaign performance monitoring and optimization