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Brief
Havas Lynx

Havas Lynx

Healthcare Marketing & Commuhavaslynx.com

Havas Lynx transforms healthcare brands by combining medical expertise, behavioral science, and digital innovation to drive meaningful engagement with both healthcare professionals and patients.

Last updated May 11, 2026 by the ATDb Editorial Team

Founded
2000
HQ
Manchester, England, United Kingdom
Parent
Havas
Connections
4

At a glance

Employees
201-500
3integrations1corporate family

About

Leading specialist healthcare communications agency within the Havas Health & You network, with strong UK heritage and growing North American presence

Havas Lynx is a leading healthcare communications and digital health agency operating within the Havas Health & You network, part of the broader Havas Group (owned by Vivendi). The agency specializes in brand transformation for pharmaceutical, biotech, and healthcare clients, blending medical education, creative strategy, digital innovation, and data-driven marketing to deliver integrated health communications solutions. With roots in Manchester, UK, the agency has grown into a multi-office operation with a significant presence in North America, bolstered by new leadership appointments in 2025. The agency's capabilities span the full healthcare marketing spectrum, including HCP (healthcare professional) engagement, patient communications, medical affairs support, omnichannel campaign execution, and digital experience design. Havas Lynx is known for its 'Lynx Effect' philosophy, which centers on using behavioral science, creativity, and technology to drive meaningful change in health outcomes and brand perception. Their work spans rare diseases, oncology, immunology, and consumer health categories. Within the AdTech and health marketing ecosystem, Havas Lynx competes with other specialist healthcare agencies such as McCann Health, Publicis Health, and FCB Health. Their position within the Havas network provides access to global media buying capabilities, data platforms like Havas's Converged platform, and cross-agency collaboration, giving them a competitive edge in delivering end-to-end healthcare brand transformation at scale.

Business model

Agency

Target market

Enterprise

What they offer

  • Brand Transformation Services

    End-to-end strategic and creative services to reposition and grow healthcare brands across channels

  • Medical Education Programs

    Scientifically grounded educational content and programs for healthcare professionals

  • Omnichannel Campaign Execution

    Integrated digital and traditional campaign delivery across HCP and patient audiences

  • Digital Experience Design

    UX/UI and digital product development tailored to healthcare contexts and compliance requirements

  • Patient Engagement Solutions

    Behavior-change-led communications designed to support patient adherence and awareness

  • Data & Analytics

    Audience insights and campaign performance analytics leveraging Havas network data capabilities

Key features

Behavioral science-led creative strategyHCP and patient dual-audience expertiseIntegrated medical and creative teamsOmnichannel healthcare campaign deliveryRegulatory and compliance-aware content productionAccess to Havas Group global data and media platforms

Use cases

Pharmaceutical brand launch campaignsRare disease awareness and HCP educationOncology patient support communicationsDigital transformation of healthcare brand assetsMedical congress and scientific communicationsConsumer health brand repositioning

Customer segments

Pharmaceutical companiesBiotechnology firmsMedical device manufacturersConsumer health brandsHealthcare professional organizations

Tech & specs

Technology stack

Havas Converged platformCRM and marketing automation toolsAdobe Creative SuiteSalesforce Marketing CloudVeeva (for pharma CRM integration)Data analytics and visualization platforms

Security & compliance

GDPRCCPAABPI Code complianceFDA regulatory guidelinesHIPAA-aware practices

Deployment

Cloud

API

Limited

Corporate history
  • 2000Founded
Connection details

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