Facebook Ads
RebrandedMenlo Park, California, United States · Founded 2007
META
Sourced & current · updated Aug 24, 2026Website
Meta's advertising platform enabling businesses to create and manage ad campaigns across Facebook, Instagram, Messenger, and Audience Network.
Where they sit
Stack tier: Core Platforms (S)
Demand Side Platform (DSP)E-commerce MarketingPerformance Marketing
One of the two dominant global digital advertising platforms, commanding approximately 20% of global digital ad spend
Ownership
Parent: Meta Platforms