Carmichael Lynch

Creatively driven full-service agency within the IPG network, known for long-term brand partnerships and culturally resonant campaigns

Carmichael Lynch is a full-service independent advertising and communications agency headquartered in Minneapolis, Minnesota. Founded in 1962, the agency has built a decades-long reputation for producing culturally impactful creative work across brand strategy, advertising, digital, social media, and public relations. The agency serves a roster of prominent national and global brands, delivering integrated campaigns that span traditional and digital media channels. The agency operates as a subsidiary of Interpublic Group (IPG), one of the world's largest advertising holding companies, which provides it with access to broader network resources while maintaining its distinct creative identity and independent culture. Carmichael Lynch is particularly well known for long-standing client relationships, including work with brands such as Subaru of America, Jack Link's, and Harley-Davidson, among others. Within the broader advertising and marketing services ecosystem, Carmichael Lynch occupies a position as a creatively driven, mid-to-large independent agency with strong capabilities in brand storytelling, integrated media, and digital engagement. Its value lies in combining strategic brand thinking with award-winning creative execution, making it a competitive player against both large network agencies and boutique creative shops.