Campaigner
Campaigner delivers enterprise-level email marketing automation capabilities with advanced segmentation and personalization features at accessible price points for small to mid-sized businesses.
Last updated May 11, 2026 by the ATDb Editorial Team · Connections updated May 28, 2026
- Industry
- Email Marketing & Marketing Automation
- Business Model
- SaaS
- Target Market
- SMB, Mid-Market
- Employee Count
- 51-200
- Funding
- acquired
- Parent Company
- Ziff Davis
- API Available
- Yes
Mid-tier email marketing automation provider with focus on advanced features and customer support
Campaigner is an email marketing automation platform that provides businesses with tools for creating, managing, and optimizing email campaigns. The platform offers advanced features including behavioral targeting, dynamic content personalization, A/B testing, and sophisticated workflow automation. Originally founded in 1999, Campaigner operates as a subsidiary of j2 Global (now Ziff Davis), which acquired the company to expand its portfolio of marketing technology solutions. Campaigner serves businesses ranging from small enterprises to large corporations, offering robust segmentation capabilities and marketing automation tools that go beyond basic email marketing. The platform emphasizes ease of use while providing advanced features typically found in enterprise-level solutions, including SMS marketing, ecommerce integrations, and detailed analytics and reporting. As part of the Ziff Davis family of brands, Campaigner continues to operate as a distinct email marketing solution, competing in the crowded marketing automation space by focusing on delivering powerful automation capabilities with an emphasis on customer support and deliverability. The platform maintains its own brand identity and product roadmap while benefiting from the resources and infrastructure of its parent company.
Email Marketing Automation
Core email campaign creation and automation platform with drag-and-drop editor and workflow builder
Advanced Segmentation
Sophisticated audience segmentation based on behavior, demographics, and engagement patterns
SMS Marketing
Text message marketing capabilities integrated with email campaigns
Workflow Automation
Visual workflow builder for creating complex, multi-step automated marketing campaigns
Reporting & Analytics
Detailed campaign performance tracking and analytics dashboards