#1 Hispanic mobile ad network in the U.S., with strong LatAm presence prior to MiQ acquisition of that segment
Adsmovil is a pioneering mobile advertising company founded in 2010 in Miami, Florida, by Alberto Pardo. Recognized as the leading Hispanic mobile ad network, the company holds MBE (Minority Business Enterprise) certification and has built its reputation on delivering highly targeted mobile advertising solutions to reach U.S. Hispanic and Latin American consumers. Its deep cultural and linguistic expertise, combined with proprietary data and technology, has made it a go-to partner for brands seeking to engage the fast-growing Hispanic demographic in the United States and across Latin America.
The company offers a comprehensive suite of mobile advertising products including programmatic display, video, native, and rich media formats, with strong capabilities in audience targeting, data analytics, and cross-screen campaign management. Adsmovil has historically operated across both the U.S. Hispanic market and broader Latin American markets, building relationships with publishers, agencies, and brand advertisers seeking culturally relevant reach at scale.
In March 2026, MiQ acquired Adsmovil's Latin American business operations, marking a significant strategic shift. The U.S.-focused business continues to operate independently under founder Alberto Pardo, maintaining its focus on the Hispanic mobile advertising segment. This split reflects the distinct market dynamics of the U.S. Hispanic audience versus the broader LatAm digital advertising ecosystem, and positions the remaining U.S. entity to double down on its core multicultural advertising expertise.
Hispanic and multicultural audience targetingMBE-certified minority-owned businessProgrammatic and direct buying optionsSpanish-language and bilingual ad capabilitiesMobile-first ad formats including video, display, and nativeProprietary Hispanic audience data segmentsLatin American publisher network (pre-MiQ acquisition)Cultural and linguistic ad customization
Reaching U.S. Hispanic consumers with culturally relevant mobile advertisingSpanish-language and bilingual brand campaignsDiversity and inclusion advertising initiativesCPG brands targeting Hispanic householdsFinancial services marketing to Hispanic consumersRetail and e-commerce campaigns for Hispanic audiencesPolitical and advocacy advertising to Hispanic voters
Brand advertisers targeting Hispanic consumersMedia agencies with multicultural practicesCPG companiesFinancial services firmsRetail and e-commerce brandsTelecom companiesPolitical campaigns and advocacy groups