Alberto Pardo

Alberto Pardo is best known as the founder of Adsmovil, a mobile advertising platform he built into the dominant player for reaching Hispanic and Latin American audiences across digital and mobile channels. Launched in 2012, Adsmovil operates across the US Hispanic market and Latin America, offering programmatic, mobile, and digital advertising solutions to brands and agencies seeking to engage these audiences at scale. Prior to founding Adsmovil, Pardo held senior roles in digital media and advertising, including time at Terra Networks, where he gained deep experience in digital advertising sales and operations across the Latin American and US Hispanic markets. This background gave him the market insight to identify the underserved opportunity in mobile advertising for Spanish-speaking audiences. Pardo is widely recognized as a thought leader and evangelist for mobile and digital advertising in Latin America and the US Hispanic market. He is a frequent speaker at major industry conferences including IAB events and Cannes Lions, and has been instrumental in shaping industry standards and conversations around mobile advertising in emerging and multicultural markets.

Last updated Oct 25, 2026 by ATDb automated enrichment