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Yusuf Mehdi

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Yusuf Mehdi is one of Microsoft's most senior marketing and product executives, known for leading consumer-facing strategy across the company's biggest franchises. As Chief Consumer Marketing Officer, he oversees marketing for Microsoft's consumer products and services, including Windows, Surface, Bing, and the company's AI-driven consumer experiences. He has been a prominent public voice for Microsoft's push into AI-powered search and productivity, including the high-profile relaunch of Bing with integrated ChatGPT capabilities in 2023. Mehdi has spent the bulk of his career at Microsoft across multiple tenures, holding senior roles spanning product marketing, business development, and general management. He previously served as Corporate Vice President of Modern Life, Search & Devices, where he oversaw Bing, Microsoft Edge, and the Surface hardware line. Earlier in his career he held leadership roles in Xbox and online services, giving him broad exposure to both entertainment and productivity marketing. He is widely regarded within the industry as a skilled product marketer who bridges technical innovation and consumer storytelling, and has been a frequent spokesperson for Microsoft at major product launches and industry events.

Last updated Oct 23, 2026 by ATDb automated enrichment

Role
Chief Consumer Marketing Officer
Company
Microsoft
Based
Redmond, Washington, United States

AI-drafted from public sources1 source cited

Years in industry
25 years

Bio

Yusuf Mehdi is one of Microsoft's most senior marketing and product executives, known for leading consumer-facing strategy across the company's biggest franchises. As Chief Consumer Marketing Officer, he oversees marketing for Microsoft's consumer products and services, including Windows, Surface, Bing, and the company's AI-driven consumer experiences. He has been a prominent public voice for Microsoft's push into AI-powered search and productivity, including the high-profile relaunch of Bing with integrated ChatGPT capabilities in 2023. Mehdi has spent the bulk of his career at Microsoft across multiple tenures, holding senior roles spanning product marketing, business development, and general management. He previously served as Corporate Vice President of Modern Life, Search & Devices, where he oversaw Bing, Microsoft Edge, and the Surface hardware line. Earlier in his career he held leadership roles in Xbox and online services, giving him broad exposure to both entertainment and productivity marketing. He is widely regarded within the industry as a skilled product marketer who bridges technical innovation and consumer storytelling, and has been a frequent spokesperson for Microsoft at major product launches and industry events.

Expertise & education

Expertise

Consumer MarketingProduct MarketingBrand StrategyAI-Powered ProductsSearch MarketingConsumer TechnologyHardware MarketingGo-to-Market Strategy

Education

  • MBA, Harvard Business School
  • BS, University of Virginia

Speaking topics

AI and the future of searchConsumer technology marketingBrand building at scaleProduct launches and go-to-market strategy

Recognition

Notable achievements

  • Led marketing for the high-profile relaunch of Bing integrated with ChatGPT/GPT-4 in February 2023, generating global media attention
  • Oversaw consumer marketing across Microsoft's Surface, Windows, and Bing portfolios as one of the company's longest-serving senior marketing executives