YN
Operator
Yaniv Navot is SVP, Commercialization at Mastercard, where he focuses on driving commercial growth and strategy. Earlier in his career, he co-founded Taboola and served as VP Engineering from 2007 to 2012, helping build the foundational technology behind one of the internet's leading content recommendation platforms.
Last updated Jun 11, 2026 by ATDb automated enrichment
- Years in industry
- 18 years
Bio
Yaniv Navot is SVP, Commercialization at Mastercard, where he focuses on driving commercial growth and strategy. Earlier in his career, he co-founded Taboola and served as VP Engineering from 2007 to 2012, helping build the foundational technology behind one of the internet's leading content recommendation platforms.
Career
Chief Digital Officer
Dynamic Yield · 2019-2022
VP Engineering
Taboola · 2007-2012
Expertise & education
Expertise
Personalization at ScaleContent RecommendationCommercialization StrategyAI-Driven MarketingData-Driven AdvertisingAdTech Product DevelopmentCustomer Experience OptimizationIdentity and First-Party Data
Education
- B.Sc., Computer Science, Tel Aviv University
Speaking topics
AI and Personalization at ScaleClosing the Empathy Gap Between Brands and CustomersCommercializing Data Assets in Financial ServicesThe Future of Content Recommendation and AdTech
Recognition
Notable achievements
- Co-founded Taboola in 2007 and served as VP Engineering, helping build the foundational technology behind one of the internet's leading content recommendation platforms
- Led commercialization strategy at Mastercard, applying transaction data and AI to close the personalization gap between brands and consumers
- Contributed to Mastercard's thought leadership on AI and personalization, including published insights on empathy-driven brand experiences
Publications
- AI and Personalization Can Close the Empathy Gap Between Brands and Their Customers (Mastercard Insights, 2025)
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