Vlad Stesin
Vlad Stesin is best known as a co-founder of Optable, a Montreal-based AdTech company building privacy-first data collaboration infrastructure for publishers and advertisers. Optable has positioned itself at the forefront of the post-cookie identity landscape, offering data clean room and audience collaboration solutions that enable secure, privacy-preserving data matching without exposing raw user data. Stesin has been a vocal advocate for rethinking how the advertising industry handles identity and audience data in a world of increasing privacy regulation and signal loss. Before founding Optable, Stesin had a career rooted in software engineering and technology leadership, with experience at companies operating in media and digital infrastructure. His technical background informs Optable's architecture, which leverages cryptographic techniques and clean room environments to facilitate data collaboration. He co-founded Optable alongside other veterans of the AdTech and media technology space, launching the company around 2020 as the industry grappled with the deprecation of third-party cookies. Stesin is recognized in the AdTech community as a thoughtful operator and technologist who bridges deep engineering expertise with strategic vision around data privacy. He frequently contributes to industry conversations around identity resolution, data clean rooms, and the future of addressable advertising in a privacy-centric ecosystem.
Last updated Jul 22, 2026 by ATDb automated enrichment · Connections updated Jul 27, 2026
- Years in industry
- 10 years
Bio
Vlad Stesin is best known as a co-founder of Optable, a Montreal-based AdTech company building privacy-first data collaboration infrastructure for publishers and advertisers. Optable has positioned itself at the forefront of the post-cookie identity landscape, offering data clean room and audience collaboration solutions that enable secure, privacy-preserving data matching without exposing raw user data. Stesin has been a vocal advocate for rethinking how the advertising industry handles identity and audience data in a world of increasing privacy regulation and signal loss. Before founding Optable, Stesin had a career rooted in software engineering and technology leadership, with experience at companies operating in media and digital infrastructure. His technical background informs Optable's architecture, which leverages cryptographic techniques and clean room environments to facilitate data collaboration. He co-founded Optable alongside other veterans of the AdTech and media technology space, launching the company around 2020 as the industry grappled with the deprecation of third-party cookies. Stesin is recognized in the AdTech community as a thoughtful operator and technologist who bridges deep engineering expertise with strategic vision around data privacy. He frequently contributes to industry conversations around identity resolution, data clean rooms, and the future of addressable advertising in a privacy-centric ecosystem.
Career
Co-Founder & CTO
Optable · 2020-2022
Software Engineer / Technology Leader
Various · Prior to 2020
Expertise & education
Expertise
Speaking topics
Recognition
Notable achievements
- Co-founded Optable, one of the leading privacy-first data clean room platforms in AdTech
- Helped pioneer secure data collaboration infrastructure for publishers navigating the post-third-party-cookie landscape
- Built Optable's technical architecture leveraging privacy-enhancing technologies (PETs) for audience matching