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Bio
Travis Clinger serves as SVP, Activations at LiveRamp, where he leads activation strategy and ecosystem partnerships to enable privacy-safe data connectivity at scale. He previously held roles at LiveRamp as VP of Strategic Initiatives and Senior Director of Strategic Partnerships, building deep expertise in identity resolution and the industry's transition to cookieless addressability. A recognized voice in AdTech, Clinger has been central to shaping consent-based identity infrastructure across publishers, platforms, and brand advertisers.
Previous Roles
VP, Strategic Initiatives
LiveRamp (prior to current role)
Senior Director, Strategic Partnerships
LiveRamp (prior to VP role)
Expertise
Identity ResolutionAuthenticated Traffic Solution (ATS)UID 2.0Data OnboardingProgrammatic AdvertisingFirst-Party Data StrategyPrivacy-Safe Data ActivationPublisher Monetization
Notable Achievements
- Led publisher and platform adoption of LiveRamp's Authenticated Traffic Solution (ATS), scaling it to thousands of publisher integrations globally
- Emerged as a leading industry voice on post-cookie identity strategy, representing LiveRamp at major conferences including Cannes Lions, Advertising Week, and IAB Annual Leadership Meeting
- Helped establish LiveRamp's ecosystem strategy as a neutral identity infrastructure layer connecting buy-side and sell-side partners
Speaking Topics
Post-cookie identity and addressabilityAuthenticated traffic and first-party data monetizationPrivacy regulation and its impact on digital advertisingData collaboration and clean roomsThe future of the open web
Publications
- Contributed op-eds and bylines in AdExchanger, Digiday, and AdAge on identity resolution and cookieless advertising
Connections