T
Todd Gordon
Founder at Gordon Growth Enterprises
Orchestrating the merger that created Magnite and building it into the dominant independent SSP, with particular leadership in CTV and streaming video monetization at scale.
Last updated May 30, 2026 by the ATDb Editorial Team
Bio
Todd Gordon is Founder of Gordon Growth Enterprises, a go-to-market growth consultancy, and co-founder of the ad-tech startup audyns. A programmatic-TV and media veteran, he was previously VP of Client Development at Tatari, Director & GM of Adobe Advertising Cloud TV, GM of Programmatic TV at TubeMogul, and EVP/US Director at Magna Global (IPG Mediabrands).
Previous Roles
VP, Client Development
Tatari (2021–2022)
Director & GM, Adobe Advertising Cloud TV
Adobe (2017–2021)
GM, Programmatic TV
TubeMogul (2015–2016)
EVP, US Director
Magna Global (2011–2015)
Expertise
Supply-Side Platforms (SSP)Connected TV (CTV) AdvertisingProgrammatic AdvertisingHeader BiddingSupply-Path OptimizationVideo MonetizationPublisher Monetization StrategyAdTech M&A
Notable Achievements
- Led the merger of Rubicon Project and Telaria in 2020 to create Magnite, the world's largest independent SSP
- Oversaw the acquisitions of SpotX and SpringServe, significantly expanding Magnite's CTV and video ad serving capabilities
- Positioned Magnite as a leading infrastructure provider for streaming broadcasters and premium publishers in the CTV era
Speaking Topics
The future of CTV and streaming advertisingSupply-side consolidation and publisher independenceProgrammatic advertising in a post-cookie worldOmnichannel monetization strategies for publishers
Advisory Roles
audyns (Co-Founder)Audience11 (Acting CRO)
Connections