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Ted Flanagan

Operator

Ted Flanagan is a senior executive at LiveRamp, the data connectivity platform that sits at the center of the modern AdTech identity ecosystem. In his role, he has been instrumental in helping brands, agencies, and publishers adopt LiveRamp's Authenticated Traffic Solution (ATS) and RampID as the industry transitions away from third-party cookies toward privacy-safe, people-based identity frameworks. Flanagan's career has been focused on the intersection of data, identity, and addressable advertising. At LiveRamp, he has worked closely with enterprise clients and partners to implement data collaboration strategies, clean room technologies, and interoperable identity solutions that comply with evolving privacy regulations while maintaining advertising effectiveness. His work reflects the broader industry shift toward first-party data strategies and authenticated identity, positioning him as an operator deeply embedded in the practical challenges of identity resolution and data-driven marketing at scale.

Last updated Aug 14, 2026 by ATDb automated enrichment

Role
Senior Vice President
Company
LiveRamp
Based
United States
Years in industry
15 years

Bio

Ted Flanagan is a senior executive at LiveRamp, the data connectivity platform that sits at the center of the modern AdTech identity ecosystem. In his role, he has been instrumental in helping brands, agencies, and publishers adopt LiveRamp's Authenticated Traffic Solution (ATS) and RampID as the industry transitions away from third-party cookies toward privacy-safe, people-based identity frameworks. Flanagan's career has been focused on the intersection of data, identity, and addressable advertising. At LiveRamp, he has worked closely with enterprise clients and partners to implement data collaboration strategies, clean room technologies, and interoperable identity solutions that comply with evolving privacy regulations while maintaining advertising effectiveness. His work reflects the broader industry shift toward first-party data strategies and authenticated identity, positioning him as an operator deeply embedded in the practical challenges of identity resolution and data-driven marketing at scale.

Expertise & education

Expertise

Identity ResolutionData ConnectivityRampIDAuthenticated Traffic Solution (ATS)First-Party Data StrategyData Clean RoomsProgrammatic AdvertisingPrivacy-Compliant Advertising

Speaking topics

Identity Resolution in a Cookieless WorldFirst-Party Data StrategiesData Collaboration and Clean RoomsPrivacy-Safe Addressable Advertising

Recognition

Notable achievements

  • Senior leadership role at LiveRamp during the company's critical growth phase as a central identity infrastructure provider
  • Contributed to enterprise-scale adoption of LiveRamp's cookieless identity solutions across major brands and publishers