Stephanie Layser

Worldwide Head of Publisher Ad Tech Solutions at Amazon Web Services

Empowering publishers through cloud-based ad tech solutions at AWS

Standards SetterNew York, New York, United States15+ years in industry

Last updated May 31, 2026 by the ATDb Editorial Team · Connections updated May 31, 2026

Bio

Stephanie Layser is the Worldwide Head of Publisher Ad Tech Solutions at Amazon Web Services, where she focuses on helping publishers navigate the evolving ad tech landscape. Prior to joining AWS, she served as VP of Addressability & Data at IAB Tech Lab, where she contributed to the development of industry standards around identity and addressability, and before that held the role of Director of Advertising Technology at News Corp. Layser is a recognized publisher-side voice in programmatic strategy, identity resolution, and privacy-preserving advertising frameworks.

Previous Roles

VP of Addressability & Data

IAB Tech Lab (2021-2023)

Director of Advertising Technology

News Corp (2017-2021)

Expertise

Programmatic AdvertisingIdentity ResolutionPrivacy-Preserving AdvertisingPublisher MonetizationHeader BiddingData StrategyIndustry Standards DevelopmentPost-Cookie Solutions

Notable Achievements

Led addressability and data initiatives at IAB Tech Lab during the critical industry transition away from third-party cookies
Served as a key publisher advocate in shaping identity and privacy standards adopted across the digital advertising ecosystem
Recognized as a top industry voice on programmatic strategy and publisher-side AdTech at major conferences

Awards

AdExchanger's Top Women in Digital Advertising (referenced in industry coverage)

Speaking Topics

Post-cookie identity and addressabilityPrivacy regulation and its impact on digital advertisingPublisher monetization strategiesProgrammatic advertising trendsIndustry standards for data and identity

Publications

Contributor to IAB Tech Lab white papers and technical specifications on identity and addressability

Connections