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Soo Jin Oh

Operator

Soo Jin Oh is Chief Commercial Officer at FreeWheel, where she leads commercial strategy within the advertising technology space. She brings a background in research and analytics from prior roles in the digital media and publishing ecosystem. Oh is recognized for her expertise in digital advertising and her ability to translate data-driven insights into strategic business outcomes.

Last updated Jun 11, 2026 by ATDb automated enrichment

Role
Chief Commercial Officer
Company
Based
New York, New York, United States
Connections
2
Years in industry
15 years

Bio

Soo Jin Oh is Chief Commercial Officer at FreeWheel, where she leads commercial strategy within the advertising technology space. She brings a background in research and analytics from prior roles in the digital media and publishing ecosystem. Oh is recognized for her expertise in digital advertising and her ability to translate data-driven insights into strategic business outcomes.

Career

  • Head of Research & Insights

    FreeWheel · prior to CCO role

  • Research & Analytics Leadership

    Digital Media/Publishing · prior to FreeWheel

Expertise & education

Expertise

Programmatic AdvertisingConnected TV (CTV)Video AdvertisingData-Driven StrategyCommercial StrategyDigital Media Research & AnalyticsAdTech EcosystemPremium Video Monetization

Speaking topics

Premium Video AdvertisingConnected TV and Streaming MonetizationData-Driven Commercial StrategyThe Future of Programmatic Advertising

Recognition

Notable achievements

  • Appointed Chief Commercial Officer at FreeWheel, leading commercial strategy for one of the premium video AdTech industry's key platforms
  • Built reputation for translating research and analytics into actionable commercial strategy within the digital advertising ecosystem

Publications

  • DCN Digital Publishing Revenue Reports (annual/quarterly)
  • DCN research on platform dependency and publisher monetization