Shailesh Rao

Shailesh Rao is a senior AdTech executive best known for leading global commercial operations at Integral Ad Science (IAS), one of the industry's foremost digital ad measurement and verification platforms. In his role as President, he oversees go-to-market strategy, revenue growth, and international expansion, with particular focus on emerging measurement frontiers including connected TV (CTV) and social media channel verification. His leadership has been instrumental in positioning IAS as a critical infrastructure layer for brand safety and viewability in an increasingly fragmented media landscape. Rao brings a distinctly international perspective to his role, shaped by senior leadership positions at two of the world's most influential technology companies. At Google, he led advertising business operations across the Asia-Pacific region, gaining deep expertise in scaled programmatic ecosystems and cross-market commercial strategy. He subsequently held a senior role at Twitter, further broadening his understanding of social platform monetization and advertiser trust challenges. These experiences inform his approach to IAS's expansion into high-growth markets and complex measurement environments. As the digital advertising industry grapples with signal loss, platform walled gardens, and growing demand for independent verification, Rao has emerged as a key operator shaping how brands and agencies approach measurement accountability. His focus on CTV and social measurement reflects broader industry shifts, and his background bridging global markets and platform-side experience gives him a credible voice in conversations about the future of ad verification standards.

Last updated Jul 10, 2026 by ATDb automated enrichment · Connections updated Jul 13, 2026