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Neala Brown

Operator

Neala Brown is a senior commercial executive at Teads, the global media platform, where she leads advertiser and agency partnerships in North America. She has been a prominent voice in the shift toward attention-based advertising metrics, helping brands and agencies move beyond traditional viewability standards toward more meaningful measures of media quality and consumer engagement. Her work at Teads has positioned her as a key advocate for premium, cookieless advertising environments and the value of contextual targeting in a post-third-party-cookie landscape. Brown has built her career at the intersection of premium digital media and programmatic advertising, working to bridge the gap between brand safety, media quality, and performance outcomes. At Teads, she has been instrumental in growing relationships with major holding companies and independent agencies, evangelizing the platform's outstream video and attention measurement capabilities. Her commercial leadership has contributed to Teads' expansion as a scaled alternative to walled garden environments. With over a decade of experience in digital media and AdTech, Brown is recognized for her ability to translate complex advertising technology concepts into actionable strategies for brand marketers. She is a frequent presence at industry events and panels focused on the future of media measurement, identity, and the open internet.

Last updated Sep 9, 2026 by ATDb automated enrichment · Connections updated Sep 14, 2026

Role
SVP, Advertiser & Agency Partnerships
Company
Teads
Based
New York, New York, United States
Connections
1
Years in industry
12 years

Bio

Neala Brown is a senior commercial executive at Teads, the global media platform, where she leads advertiser and agency partnerships in North America. She has been a prominent voice in the shift toward attention-based advertising metrics, helping brands and agencies move beyond traditional viewability standards toward more meaningful measures of media quality and consumer engagement. Her work at Teads has positioned her as a key advocate for premium, cookieless advertising environments and the value of contextual targeting in a post-third-party-cookie landscape. Brown has built her career at the intersection of premium digital media and programmatic advertising, working to bridge the gap between brand safety, media quality, and performance outcomes. At Teads, she has been instrumental in growing relationships with major holding companies and independent agencies, evangelizing the platform's outstream video and attention measurement capabilities. Her commercial leadership has contributed to Teads' expansion as a scaled alternative to walled garden environments. With over a decade of experience in digital media and AdTech, Brown is recognized for her ability to translate complex advertising technology concepts into actionable strategies for brand marketers. She is a frequent presence at industry events and panels focused on the future of media measurement, identity, and the open internet.

Career

  • VP, Agency Partnerships

    Teads · prior to SVP role

  • Senior Director, Agency Development

    Teads · unknown

Expertise & education

Expertise

Attention MeasurementProgrammatic AdvertisingOutstream VideoContextual TargetingCookieless AdvertisingAgency PartnershipsMedia QualityBrand Safety

Speaking topics

Attention Metrics and the Future of Media MeasurementCookieless Advertising and Contextual TargetingPremium Video and the Open InternetAgency and Brand Partnerships in a Changing Identity Landscape

Recognition

Notable achievements

  • Led North American advertiser and agency partnerships growth at Teads, a global media platform reaching over 1.9 billion people
  • Championed attention-based metrics adoption among major agency holding companies as an alternative to viewability
  • Helped position Teads as a scaled cookieless alternative to walled garden environments for brand advertisers
Connection details