Lauren Benedict
Lauren Benedict is a senior advertising sales executive at Roku, where she serves as VP of Global Ad Sales and Partnerships. In this role she leads the team responsible for driving advertising revenue and building strategic partnerships across Roku's streaming platform, which reaches tens of millions of active accounts and is a major force in connected TV advertising. Benedict has built her career in digital and streaming media ad sales, developing expertise in CTV, programmatic advertising, and brand partnerships. Her position at Roku places her at the center of the ongoing shift of ad dollars from linear television to streaming.
Last updated Nov 6, 2026 by ATDb automated enrichment
AI-drafted from public sources1 source cited
- Years in industry
- 15 years
Bio
Lauren Benedict is a senior advertising sales executive at Roku, where she serves as VP of Global Ad Sales and Partnerships. In this role she leads the team responsible for driving advertising revenue and building strategic partnerships across Roku's streaming platform, which reaches tens of millions of active accounts and is a major force in connected TV advertising. Benedict has built her career in digital and streaming media ad sales, developing expertise in CTV, programmatic advertising, and brand partnerships. Her position at Roku places her at the center of the ongoing shift of ad dollars from linear television to streaming.
Career
VP, Global Ad Sales and PartnershipsCurrent
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