Kristina Lutz
Kristina Lutz serves as Chief Marketing Officer at GSTV, a national video network that delivers targeted content and advertising to consumers at fuel and convenience retail locations across the United States. In this role, she leads brand strategy, marketing communications, and go-to-market efforts for a platform that reaches tens of millions of viewers monthly at the point of purchase. GSTV operates at the intersection of out-of-home media, data-driven advertising, and retail media, making Lutz's CMO role central to positioning the network with brand advertisers and agency partners. The platform is known for its ability to deliver measurable, full-funnel advertising outcomes tied to consumer purchase behavior at fuel retailers.
Last updated Oct 25, 2026 by ATDb automated enrichment
AI-drafted from public sources1 source cited
- Years in industry
- 15 years
Bio
Kristina Lutz serves as Chief Marketing Officer at GSTV, a national video network that delivers targeted content and advertising to consumers at fuel and convenience retail locations across the United States. In this role, she leads brand strategy, marketing communications, and go-to-market efforts for a platform that reaches tens of millions of viewers monthly at the point of purchase. GSTV operates at the intersection of out-of-home media, data-driven advertising, and retail media, making Lutz's CMO role central to positioning the network with brand advertisers and agency partners. The platform is known for its ability to deliver measurable, full-funnel advertising outcomes tied to consumer purchase behavior at fuel retailers.
Career
CMOCurrent
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