Konrad Feldman
CEO & Co-Founder at Quantcast
Feldman is known for founding Quantcast and pioneering the application of machine learning to digital audience measurement and programmatic advertising, and for championing privacy-first advertising solutions in the post-cookie era.
Last updated May 30, 2026 by the ATDb Editorial Team
Konrad Feldman is the co-founder and CEO of Quantcast, a company he has built since 2006 into one of the most influential AI-powered advertising technology platforms in the world. Quantcast processes data across more than 100 million web destinations and has become a defining force in programmatic advertising, real-time bidding, and audience measurement. Feldman's distinctive contribution has been applying rigorous machine learning and data science to the challenge of understanding and reaching digital audiences at scale, long before such approaches became industry standard. Under Feldman's leadership, Quantcast has navigated multiple industry inflection points — from the rise of programmatic advertising to the deprecation of third-party cookies — consistently positioning itself at the frontier of privacy-conscious identity solutions. He has been a prominent voice in shaping the industry's response to post-cookie advertising, championing approaches that balance advertiser effectiveness with consumer privacy. Quantcast's Choice platform, a consent management product, reflects his commitment to building infrastructure for a privacy-first web. Before founding Quantcast, Feldman honed his strategic thinking as a consultant at McKinsey & Company, advising technology and media clients. His academic credentials — degrees from the University of Cambridge and Stanford University — gave him a rare combination of technical depth and business acumen that has defined Quantcast's product-led, data-science-first culture. He is widely regarded as one of the foundational builders of the modern AdTech ecosystem.
Consultant
McKinsey & Company (circa 2002-2006)
- Degree in Natural Sciences, University of Cambridge
- Graduate studies, Stanford University
- Co-founded Quantcast in 2006 and scaled it to process data across 100+ million web destinations
- Built Quantcast Measure into one of the most widely used free audience analytics tools on the web
- Launched Quantcast Choice, a leading consent management platform ahead of GDPR enforcement
- Positioned Quantcast as a leading cookieless advertising solution provider ahead of third-party cookie deprecation
- Various thought leadership articles on AI, privacy, and programmatic advertising in industry publications including AdExchanger and Digiday