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John Ciancutti

Operator

John Ciancutti is a seasoned technology executive known for leading product and engineering organizations at scale. As Chief Growth Officer at Roblox, he oversees efforts to expand the platform's global user base — a role with direct relevance to Roblox's advertising and brand partnership ambitions as the company builds out its immersive advertising business targeting brands seeking Gen Z and younger audiences. Before joining Roblox, Ciancutti spent a significant tenure at Netflix, where he rose to VP of Product Engineering and was instrumental in building the personalization and recommendation systems that became central to Netflix's content discovery and subscriber retention strategy. He subsequently held a senior product leadership role at Facebook. Ciancutti's background sits at the intersection of product, engineering, and growth — making him a key figure as Roblox pursues monetization strategies including advertising, immersive brand experiences, and creator economy expansion.

Last updated Oct 23, 2026 by ATDb automated enrichment

Role
Chief Growth Officer
Company
Roblox
Based
San Mateo, California, United States

AI-drafted from public sources1 source cited

Years in industry
20 years

Bio

John Ciancutti is a seasoned technology executive known for leading product and engineering organizations at scale. As Chief Growth Officer at Roblox, he oversees efforts to expand the platform's global user base — a role with direct relevance to Roblox's advertising and brand partnership ambitions as the company builds out its immersive advertising business targeting brands seeking Gen Z and younger audiences. Before joining Roblox, Ciancutti spent a significant tenure at Netflix, where he rose to VP of Product Engineering and was instrumental in building the personalization and recommendation systems that became central to Netflix's content discovery and subscriber retention strategy. He subsequently held a senior product leadership role at Facebook. Ciancutti's background sits at the intersection of product, engineering, and growth — making him a key figure as Roblox pursues monetization strategies including advertising, immersive brand experiences, and creator economy expansion.

Expertise & education

Expertise

Product EngineeringPersonalization and Recommendation SystemsUser GrowthPlatform MonetizationImmersive AdvertisingGaming PlatformsConsumer Technology

Recognition

Notable achievements

  • Led product engineering for Netflix's personalization and recommendation systems, a core driver of subscriber engagement and retention
  • Joined Roblox as Chief Growth Officer to lead global user growth as the platform scales its advertising and immersive brand experience business