Jess Borison

Jess Borison is a recognized leader in streaming and connected TV advertising, currently serving in a senior advertising partnerships role at Tubi, Fox Corporation's free ad-supported streaming television (FAST) service. At Tubi, Borison has been instrumental in building and scaling the platform's advertising business as FAST has emerged as a major force in the evolving television landscape, helping brands and agencies navigate the shift from linear to streaming environments. Borison brings a background rooted in digital media and programmatic advertising, with experience spanning publisher-side ad strategy, partnerships, and revenue development. Her career trajectory reflects the broader industry evolution from traditional digital display toward advanced TV and streaming monetization, positioning her as a knowledgeable voice on topics including audience targeting, measurement, and the unique dynamics of AVOD and FAST platforms. As streaming advertising has grown in complexity and importance, Borison has been a visible representative of Tubi's advertising value proposition to the market, engaging with agency partners, brand advertisers, and industry organizations. Her work at Tubi sits at the intersection of content, technology, and advertising sales in a highly competitive and rapidly evolving segment of the media industry.

Last updated Jul 10, 2026 by ATDb automated enrichment · Connections updated Jul 13, 2026