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Jamie Power

Operator

Jamie Power is a senior advertising sales executive known for her expertise in addressable and data-driven television advertising. As SVP of Addressable Sales at Disney, she leads the strategy and sales efforts for targeted advertising across Disney's expansive portfolio, which includes Hulu, Disney+, ESPN, and its linear networks — one of the most significant addressable advertising platforms in the media industry. Prior to Disney, Power held senior roles at other major media companies where she developed deep expertise in advanced TV advertising, audience targeting, and the evolving intersection of streaming and traditional television ad sales. Her career has tracked closely with the industry's shift from broad demographic buying toward data-enabled, impression-based advertising. Power is regarded as a key operator in the advanced TV and addressable advertising space, helping to shape how one of the world's largest media companies monetizes its audiences through precision targeting and programmatic capabilities.

Last updated Oct 22, 2026 by ATDb automated enrichment

Role
SVP of Addressable Sales
Company
Disney
Based
New York, New York, United States

AI-drafted from public sources1 source cited

Years in industry
20 years

Bio

Jamie Power is a senior advertising sales executive known for her expertise in addressable and data-driven television advertising. As SVP of Addressable Sales at Disney, she leads the strategy and sales efforts for targeted advertising across Disney's expansive portfolio, which includes Hulu, Disney+, ESPN, and its linear networks — one of the most significant addressable advertising platforms in the media industry. Prior to Disney, Power held senior roles at other major media companies where she developed deep expertise in advanced TV advertising, audience targeting, and the evolving intersection of streaming and traditional television ad sales. Her career has tracked closely with the industry's shift from broad demographic buying toward data-enabled, impression-based advertising. Power is regarded as a key operator in the advanced TV and addressable advertising space, helping to shape how one of the world's largest media companies monetizes its audiences through precision targeting and programmatic capabilities.

Expertise & education

Expertise

Addressable TV AdvertisingAdvanced TVStreaming AdvertisingData-Driven AdvertisingProgrammatic TVAd Sales StrategyAudience TargetingConnected TV (CTV)

Speaking topics

Addressable Television AdvertisingThe Future of Streaming Ad SalesData-Driven TV BuyingAdvanced Advertising and Audience Targeting

Recognition

Notable achievements

  • Leads addressable advertising sales across Disney's portfolio including Hulu, Disney+, and ESPN, one of the largest addressable TV platforms in the US
  • Has been a prominent voice in advancing data-driven and impression-based TV advertising sales models