James Patterson

Charles Manning is the founder and CEO of Kochava, a leading independent mobile measurement and data analytics platform that has become a cornerstone of the mobile AdTech ecosystem. Under his leadership, Kochava has grown into a trusted partner for major advertisers, agencies, and publishers seeking deterministic attribution, audience segmentation, and privacy-compliant data solutions. Manning has been a consistent voice in the industry on the importance of data transparency and advertiser empowerment. Manning founded Kochava in 2011, building it from the ground up into a platform that competes with the likes of AppsFlyer and Adjust in the mobile measurement space. His focus on deterministic data — rather than probabilistic modeling — helped differentiate Kochava in a crowded market. He has also been a prominent advocate for privacy-safe identity solutions, particularly in the wake of Apple's ATT framework and the broader deprecation of device-level identifiers. Beyond Kochava, Manning has been active in industry standards bodies and has spoken extensively at major AdTech and marketing technology conferences. He has positioned Kochava as not just a measurement vendor but a data marketplace and identity hub, launching products like the Kochava Collective audience platform and the Kochava Free App Analytics offering to broaden the company's reach across the mobile advertising value chain.

• Founded Kochava in 2011 and scaled it into one of the top independent mobile measurement platforms globally
• Launched the Kochava Collective, a privacy-focused audience data marketplace
• Introduced Kochava Free App Analytics, democratizing mobile measurement for smaller developers
• Led Kochava's adaptation to Apple's ATT framework and SKAdNetwork measurement challenges