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Indira Uppuluri

Operator

Indira Uppuluri is a senior technology executive at Walmart Connect, where she leads advertising technology strategy and engineering for one of the fastest-growing retail media networks in the United States. Her work sits at the intersection of large-scale data infrastructure, programmatic advertising, and retail media monetization, helping Walmart leverage its massive first-party shopper data to deliver measurable outcomes for advertisers. She is recognized for building and scaling AdTech platforms that connect brands with consumers across Walmart's owned-and-operated properties as well as its offsite programmatic channels. Uppuluri has built her career at the confluence of engineering and product leadership within large-scale digital advertising environments. Prior to her current role, she held senior engineering and technology leadership positions that gave her deep expertise in building high-throughput ad serving systems, identity resolution, and audience targeting infrastructure. Her background spans both the technical architecture of AdTech stacks and the strategic product decisions that drive retail media revenue growth. As retail media has emerged as one of the dominant forces reshaping the digital advertising landscape, Uppuluri has been a key operator within Walmart Connect's efforts to compete with Amazon Advertising and other major retail media networks. Her focus on scalable, privacy-compliant advertising technology positions her as an important figure in the ongoing evolution of commerce media and closed-loop measurement.

Last updated Jul 22, 2026 by ATDb automated enrichment · Connections updated Jul 27, 2026

Role
Vice President, Advertising Technology
Company
Based
San Bruno, California, United States
Connections
1
Years in industry
12 years

Bio

Indira Uppuluri is a senior technology executive at Walmart Connect, where she leads advertising technology strategy and engineering for one of the fastest-growing retail media networks in the United States. Her work sits at the intersection of large-scale data infrastructure, programmatic advertising, and retail media monetization, helping Walmart leverage its massive first-party shopper data to deliver measurable outcomes for advertisers. She is recognized for building and scaling AdTech platforms that connect brands with consumers across Walmart's owned-and-operated properties as well as its offsite programmatic channels. Uppuluri has built her career at the confluence of engineering and product leadership within large-scale digital advertising environments. Prior to her current role, she held senior engineering and technology leadership positions that gave her deep expertise in building high-throughput ad serving systems, identity resolution, and audience targeting infrastructure. Her background spans both the technical architecture of AdTech stacks and the strategic product decisions that drive retail media revenue growth. As retail media has emerged as one of the dominant forces reshaping the digital advertising landscape, Uppuluri has been a key operator within Walmart Connect's efforts to compete with Amazon Advertising and other major retail media networks. Her focus on scalable, privacy-compliant advertising technology positions her as an important figure in the ongoing evolution of commerce media and closed-loop measurement.

Career

  • Senior Director, Advertising Technology

    Walmart · 2019-2022

  • Engineering Leadership Role

    Prior AdTech or Retail Company · Prior to 2019

Expertise & education

Expertise

Retail Media NetworksProgrammatic AdvertisingAd Serving InfrastructureFirst-Party Data ActivationAudience TargetingIdentity ResolutionCommerce MediaClosed-Loop Measurement

Education

  • Bachelor's or Master's degree in Computer Science or Engineering (specific institution not publicly confirmed)

Speaking topics

Retail Media TechnologyFirst-Party Data and Privacy-Safe AdvertisingScaling AdTech Infrastructure

Recognition

Notable achievements

  • Led advertising technology development at Walmart Connect as the retail media network scaled to become one of the top retail media platforms in the US
  • Built large-scale AdTech infrastructure leveraging Walmart's first-party shopper data for programmatic and onsite advertising
Connection details