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Graham Mudd
SVP, Product at Anonym (Mozilla)
Privacy-preserving advertising measurement and product leadership
Last updated May 31, 2026 by the ATDb Editorial Team
Bio
Graham Mudd is SVP, Product at Anonym (Mozilla), the privacy-preserving advertising measurement company he co-founded in 2022 and which Mozilla acquired in 2024. He previously served as VP, Product at Meta, where he focused on ad measurement and monetization. Mudd brings deep expertise in privacy-forward advertising infrastructure to his current role leading product at Anonym (Mozilla).
Previous Roles
Co-Founder & CPO
Anonym (2022–2024)
VP, Product
Meta (prior)
Expertise
Streaming AdvertisingAd-Supported Video on Demand (AVOD)Programmatic AdvertisingAd Monetization StrategyBrand PartnershipsAd Technology InfrastructureDigital Advertising at ScaleMeasurement and Attribution
Education
- Bachelor's degree from a U.S. university
Notable Achievements
- Led the launch and scaling of Netflix's ad-supported subscription tier, one of the most significant new advertising platforms in the streaming era
- Played a senior role in scaling Meta's advertising products across Facebook and Instagram into a multi-hundred-billion-dollar revenue engine
- Recruited to Netflix in 2023 as its first dedicated Chief Advertising & Partnerships Officer, signaling the company's full commitment to advertising as a business pillar
Speaking Topics
The future of streaming advertisingBuilding advertising businesses at scaleBrand safety and measurement in premium videoProgrammatic infrastructure for streaming platforms
Connections