Gavin White

Executive

CEO of a significant independent European adtech platform, representing the geographic diversity (EU) and independent-stack axes underrepresented in US-centric databases.

Role: CEOCompany: Adform

Last updated Jul 17, 2026 by the ATDb Editorial Team

Bio

Gavin White serves as CEO of Adform, a European-headquartered independent adtech platform providing a fully integrated DSP, SSP, and DMP stack. Adform is notable for its independence from the walled gardens and its strong footprint in European markets where GDPR compliance is paramount. White has led the company's expansion and positioned it as a key alternative to US-dominated programmatic stacks.

Expertise & education

Expertise

Independent AdTech StackEuropean ProgrammaticGDPR Compliance