Skip to content
ATDbbeta
EM

Erin Matts

Operator

Erin Matts is Global Chief Experience Officer at Omnicom Precision Marketing Group, where she drives integrated experience strategy across Omnicom Group's precision marketing portfolio. She previously served as CEO of Hearts & Science, leading the data-driven agency through significant growth within the Omnicom network. She also held CMO and CEO roles at Annalect, Omnicom's data and analytics engine, where she helped shape its data-driven marketing capabilities.

Last updated Oct 10, 2026 by ATDb automated enrichment · Connections updated Oct 12, 2026

Role
Chief Marketing Officer
Company
yorCMO
Based
Los Angeles, California, United States

AI-drafted from public sources1 source cited

Years in industry
15 years

Bio

Erin Matts is Global Chief Experience Officer at Omnicom Precision Marketing Group, where she drives integrated experience strategy across Omnicom Group's precision marketing portfolio. She previously served as CEO of Hearts & Science, leading the data-driven agency through significant growth within the Omnicom network. She also held CMO and CEO roles at Annalect, Omnicom's data and analytics engine, where she helped shape its data-driven marketing capabilities.

Expertise & education

Expertise

Data-Driven MarketingPrecision MarketingMarketing AnalyticsAgency LeadershipCustomer Experience StrategyMarketing TechnologyIntegrated MarketingFractional CMO Services

Speaking topics

Data-Driven MarketingPrecision Marketing and AnalyticsCustomer Experience StrategyAgency Leadership and Transformation

Recognition

Notable achievements

  • Served as CEO of Hearts & Science, leading the data-driven agency through a period of significant growth within the Omnicom network.
  • Held both CMO and CEO roles at Annalect, Omnicom's data and analytics engine, helping shape its data-driven marketing capabilities.
  • Appointed Global Chief Experience Officer at Omnicom Precision Marketing Group, driving integrated experience strategy across Omnicom Group's precision marketing portfolio.