Drew Childers

Drew Childers is a seasoned advertising technology operator focused on the intersection of CPG marketing and retail media, currently serving as Vice President of CPG & Retail Media at Viamedia.ai. In this role, he works to connect consumer packaged goods brands with targeted, data-driven media solutions, leveraging Viamedia's footprint in local and addressable television advertising to drive measurable outcomes for retail and CPG clients. Childers has built his career at the convergence of traditional TV advertising and modern data-driven targeting, developing expertise in how local and addressable media can serve the specific needs of CPG advertisers seeking to influence purchase decisions at the regional and retail level. His background reflects the broader industry shift from broad-reach linear TV toward more accountable, audience-first media strategies. While detailed public records of his full career history are limited, his current role at Viamedia.ai positions him as a key commercial leader helping the company expand its retail media and CPG vertical, a high-growth segment as brands increasingly seek closed-loop measurement and shopper-aligned media placements.

• Vice President, CPG & Retail MediaCurrent

  Viamedia

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