Dave Campanelli

Dave Campanelli is a well-regarded media and advertising industry executive whose career has been closely associated with Horizon Media, one of the largest independent media agencies in the United States. He built deep expertise in media buying, digital strategy, and client relationship management over an extended tenure there, becoming a recognized voice on topics such as upfront negotiations, digital video, and the evolving programmatic landscape. His agency-side perspective gave him a grounded understanding of how major advertisers and holding company clients evaluate and deploy media investments across both traditional and digital channels. Campanelli has been a visible spokesperson for Horizon Media on industry matters, frequently quoted in trade press on subjects ranging from upfront scheduling and TV buying to digital media strategy. His commentary has reflected a practitioner's view of how large agencies navigate relationships with media owners, platforms, and technology vendors — making him a credible voice in conversations about the open internet, programmatic infrastructure, and the balance of power between walled gardens and independent media. His current professional status is not publicly confirmed at this time. Previously associated with Horizon Media in a senior capacity, Campanelli's career trajectory reflects the broader evolution of media agencies as they have adapted to the rise of programmatic advertising, streaming, and data-driven buying strategies.

• Served as Chief Investment Officer at Horizon Media, one of the largest independent media agencies in the US, overseeing multi-billion dollar media investments
• Recognized industry commentator on upfront negotiations and digital media strategy, frequently cited in trade publications including MediaPost and Adweek