Dave Campanelli

Dave Campanelli is a senior revenue and sales leader best known for his role as Chief Revenue Officer at The Trade Desk, where he oversees the company's global revenue operations, advertiser and agency relationships, and go-to-market strategy. His tenure has coincided with a period of significant growth for The Trade Desk as it has solidified its position as the dominant independent demand-side platform, offering a scaled alternative to walled gardens like Google, Meta, and Amazon in the programmatic advertising ecosystem. Before joining The Trade Desk, Campanelli built a career in digital media and advertising technology sales leadership. He spent a notable period at Horizon Media, one of the largest independent media agencies in the United States, where he developed deep expertise in media buying, digital strategy, and client relationship management. This agency-side experience gave him a distinctive perspective on the needs of advertisers and buyers that has informed his approach to revenue leadership on the technology side. Campanelli's influence in AdTech stems from his ability to bridge the gap between complex programmatic technology and the practical needs of major advertisers and holding company agencies. At The Trade Desk, he plays a central role in evangelizing the open internet thesis — the idea that independent, transparent programmatic infrastructure can compete effectively with closed platforms — and in translating that vision into commercial partnerships and revenue growth.

• Serves as CRO of The Trade Desk during a period of sustained revenue growth, with the company surpassing $1 billion and then $2 billion in annual revenue
• Previously led digital investment at Horizon Media, one of the largest independent media agencies in the US, overseeing significant programmatic and digital buying operations