Chip Schenck

Chip Schenck is widely recognized as one of the most influential operators in premium publisher monetization, leading data and programmatic strategy at Dotdash Meredith — one of the largest digital publishing companies in the United States. His work has been central to shaping how large-scale publishers build and activate first-party data assets, navigate identity resolution challenges, and compete effectively in programmatic markets as third-party cookies deprecate. He is a frequent and respected voice at major industry conferences including IAB events, Advertising Week, and publisher-focused summits. Schenck joined Meredith Corporation and helped build out its data and programmatic infrastructure during a period of significant industry transformation. His team's work on audience segmentation, data clean rooms, and publisher-side identity solutions has been cited as a model for how premium publishers can maintain monetization leverage without relying on third-party tracking. Following IAC's acquisition of Meredith and the formation of Dotdash Meredith, he has continued in a senior leadership capacity overseeing these critical revenue and technology functions. Beyond his operational role, Schenck is regarded as a thought leader who actively contributes to industry dialogue on topics including the future of the open web, contextual advertising, and the evolving relationship between publishers and the programmatic supply chain. His perspectives on publisher data strategy and identity have appeared in trade press and conference panels, making him a go-to voice for understanding how the sell side is adapting to a post-cookie ecosystem.

• Built and scaled first-party data and programmatic infrastructure at one of the largest US digital publishers
• Recognized industry voice on publisher identity strategy in the post-third-party-cookie era
• Led programmatic revenue strategy through Meredith's transition to Dotdash Meredith following IAC acquisition